A resource for early stage startups with lots of marketing + design questions.
Just as a volleyball team needs to be “in system” to play effectively, a startup needs a structured marketing strategy to grow sustainably. Fractional support can provide the necessary leadership and expertise, helping startups avoid the pitfalls of “out-of-system” chaos and “growth at all costs” mentality that depletes valuable runway.
As a fractional Design Leader, I’ve witnessed the transformative power of design thinking in steering health tech products from mere concepts to indispensable tools that can change the lives of users. In this blog post, I’ll demystify design thinking and elucidate why it’s the lifeblood of health tech startups.
Navigating the startup landscape can be challenging, but with the right guidance, you can make every moment count. If you’re interested in learning more about how a fractional CMO can benefit your startup, reach out.
For early-stage startups, adopting a Playbook Mindset and hiring marketing expertise isn’t just a nice-to-have; it’s a strategic imperative.
Who should you hire to help? Learn the advantages and challenges of each marketing + design support option.
The Company Advice proudly announces its official launch
