Volta
Brand, product, and GTM alignment for a student health platform on the rise.

The Brief
Volta is a rapidly growing platform helping universities simplify student health compliance, insurance enrollment, and care navigation. Following strong early traction, Volta needed strategic design and marketing leadership to sharpen its positioning, modernize its user experience, and build a repeatable go-to-market motion.
The Company Advice stepped in as Volta’s fractional Heads of Design and Marketing. Our goal was to align the brand across product and marketing, establish scalable systems, and support a high-velocity sales team with better tools and clearer messaging.

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What We Did
“Working with Lubna and Marlena has been nothing short of transformative. I don't say that lightly as I'm not one to write testimonials unless I'm upset about something—so this alone speaks volumes.”
Tsikata Apenyo, CEO Volta Health
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“From a design perspective, Lubna's work was transformative. From marketing, Marlena helped us finally find our voice and clearly communicate our value to the market—we immediately started gaining the traction that had eluded us before. They've proven their worth because previously we were just burning money trying different approaches on our own and would have kept spinning our wheels without their expertise. What's been particularly special is that they've truly become part of our team. They're even listed in our company's internal directory now, and our relationship has evolved far beyond a typical transactional arrangement into something genuinely collaborative and personal. Either one of them is world-class—the best at what they do. But the pairing of both their talents in the form of The Company Advice has made Volta what it is today. Bringing them in was likely the best decision I made that year, and there's not a single founder - irrespective of stage and industry - I wouldn't recommend them to."
Tsikata Apenyo, CEO Volta Health
Let's playbook nicely
How can we help your business and product achieve your goals? Reach out to find out how we can work together!