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Loro
A revitalized brand, website, and pitch to fuel growth for a no-code insurtech platform.
WHAT WE DID
Brand Refresh, Web Design, Messaging Strategy, Pitch Deck Redesign, Marketing Advisory
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The Brief
Loro is a tech-enabled platform transforming insurance distribution by empowering carriers, MGAs, and brokers to build, launch, and scale digital insurance products with no code required. With early traction and a differentiated pricing model (free up to $100K in GWP annually), Loro reached an inflection point: it needed a sharper story, better design, and a more credible web presence to match its market ambitions.
The Company Advice was brought in to lead a full brand and marketing refresh, from positioning and messaging through design and execution. Our goal was to elevate how Loro shows up to prospective partners, investors, and customers, while staying grounded in the legacy realities of insurance.
Outcomes
Scope of Work
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What We Did
Conducted a comprehensive marketing and brand assessment, including stakeholder interviews and competitive analysis, to shape Loro’s positioning, customer segments, and value prop.
Designed a new website and pitch deck to reflect Loro’s bold-yet-practical approach to the future of insurance distribution.
Built a refreshed brand identity system and storytelling framework to support growth across channels, from digital campaigns to event booths to investor meetings.
"The Company Advice give their all to help your brand speak the way it should, I would recommend their services to anyone looking for a refresh, brand creation or new product launch."
Peter Tilbrook, CEO, Loro
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Process Snapshot
Process Snapshot
"Very responsive team, clear path forward, excellent results."
Peter Tilbrook, CEO, Loro
Let's playbook nicely
How can we help your business and product achieve your goals? Reach out to find out how we can work together!
